Research

Competitor feature launches and positioning changes are detected and analyzed within 24 hours

A competitive intelligence pipeline that watches your key competitors' product pages, changelogs, documentation, and blog posts for feature launches, pricing changes, and positioning shifts. Every day, parallel research workers scrape and diff the monitored sources. A synthesis agent compares findings against your own product roadmap and flags gaps, threats, and opportunities. The daily briefing is posted to your product channel so your team ships with full competitive context.

How it works

TriggerRuns every weekday at 7:00 AM
  1. 01
    Agent

    Scrape competitor sources for changes

    For each tracked competitor, check their:
    - Product pages and feature lists
    - Changelog and release notes
    - Documentation and API references
    - Blog and press releases
    - Pricing page
    
    Diff against the last known state. Extract every new feature, changed description, removed capability, or pricing update.

    spawns Competitor research workers (×5)

  2. 02
    Agent

    Analyze changes and assess competitive impact

    For each detected change:
    - **What changed**: the specific feature, description, or price point
    - **Impact assessment**: does this close a gap, open a new gap, or change the competitive narrative?
    - **Our position**: does our product already do this? Better, worse, or not at all?
    - **Recommended response**: ignore, monitor, match, or differentiate
  3. 03
    Agent

    Compile the daily competitive briefing

    Write a concise briefing with:
    - **Headline**: the single most important competitive move today
    - **Change log**: each detected change with impact and our position
    - **Gap tracker**: features competitors have that we don't, ranked by customer demand
    - **Recommended actions**: any urgent roadmap or positioning adjustments
  4. 04
    Tool

    Post briefing to #product on Slack

    Post the competitive briefing to #product. Pin it if there is a high-impact change. Tag the product manager on any recommended roadmap adjustments.
ResultA daily competitive intelligence briefing covering every detected feature launch and positioning change